These articles are the result of my study, experience and experimentation. They range from advertising techniques, writing exercises to studying methods and more.

I hope you’ll find them useful.

By Mihael D. Čačič


Exercises to help you write better copy.

Mental Movies – Instill powerful mental movies in your prospects mind and command their attention.

Fact-Benefit List – Learn how to translate features into useful benefits for the prospect.

Prose To Verse – Develop an intimate understanding of the English language.


How to supercharge your learning and boost your productivity.

The One Thing That Will Immediately Improve Your Life

10x Your Focus: Four Productivity Deadlocks No One Is Talking About

This Simple Routine Will Get You Out of a Rut in One Afternoon

A Novel Learning Method For Rapidly Mastering Hard Theoretical Subjects